In recent years, self-ordering systems have become common in restaurants.
Isn’t there a lot of people who are considering introducing it because it leads to labor cost reduction and infection prevention measures?
This time, we will not only explain the self-order system, but also introduce the advantages and disadvantages of introducing it and recommended services.
- What is a self-order system?
- Advantages of the self-order system
- Reduce labor costs associated with ordering
- Solve order mistake problem
- become an infection control measure
- Foreign language support available
- Disadvantages of the self-order system
- Some customers find it difficult to operate
- Not suitable for all stores
- 5 recommended self-ordering systems
- Crossi Navi
- Raku order
- SEMOOR bb
- MAX NAVI neo
What is a self-order system?
A self-ordering system, as the name suggests, is a system in which customers place their own orders.
Instead of talking to the staff as in the past, you can complete your order simply by touching the menu you want to order on the touch panel on the table.
It is mainly used in restaurants such as izakayas and conveyor belt sushi restaurants.
Advantages of the self-order system
Reduce labor costs associated with ordering
You can eliminate labor costs for orders.
In addition, in the case of a store that spans multiple floors instead of just one floor, the need for employees to move around to take orders can be greatly reduced, leading to improved operational efficiency.
Solve order mistake problem
Conventionally, when people take orders, human errors such as mishearing the menu or forgetting to take notes occur.
With the self-ordering system, the customer touches the product to place the order, so human error on the part of the staff can be eliminated.
become an infection control measure
By introducing a self-ordering system, contact between staff and customers, such as handing over menus and verbal order confirmations, can be greatly reduced, which is also a measure to prevent infection.
Foreign language support available
Most of the self-ordering systems are multilingual, so we can provide a comfortable space for foreign customers.
In addition, it is possible to prevent situations where the quality of service differs depending on the language skills of employees.
Disadvantages of the self-order system
Some customers find it difficult to operate
In particular, elderly people who are not used to operating terminals may be dissatisfied.
If your customers are older, consider a more user-friendly service.
Not suitable for all stores
If you are a small shop, the effect of the self-order system may not be fully demonstrated.
Also, since the cost of introducing and maintaining it is not cheap, it is a good idea to check the effect with a free trial service first.
5 recommended self-ordering systems
The free layout design allows you to freely express your store’s personality and menu. The recommendation function encourages natural additional orders.
Another point is that you can manage the time for each table, such as all-you-can-drink.
- free layout design
- Express your store’s personality
- Time management function
- Recommendation function
This is a self-ordering system that is used not only in restaurants but also in inns and golf courses.
Today’s recommendation function can be used without photos, so you can easily promote sales.
It is also safe to have support 24 hours a day, 365 days a year.
- Free out function
- Today’s recommended function (without photo)
- Flyer function
- 24/7 support
A self-ordering system that adds an audience tablet to a POS system for restaurants makes it possible to streamline the store and reduce costs.
The menu display screen can be selected from three types. There are many functions that are easy for customers to use, such as service equipment ordering and language switching.
- POS system
- Simple operability
- Order history display
- language switch
- Inquiry (Table order plan: about 518,000 yen)
By simply reading the QR code, the customer’s smartphone becomes a self-ordering terminal. No special app is required.
It also supports English, Chinese, and Korean.
Fully linked with the POS “SEMOOR” provided by the company, you can achieve consistent operations from seating to accounting.
- No tablet purchase fee
- Automatic translation function
MAX NAVI neo
Customers can be notified of menus according to the elapsed time of eating, such as the recommended menu after 30 minutes, the rice to finish after 60 minutes, and the dessert menu after 90 minutes.
In addition, it is a unique point that you can display limited quantity and rare products on the self-order terminal at any time to stimulate the desire to purchase.
Since it is possible to insert up to 8 videos in the touch panel, you can introduce animations for children, store promotions, special ingredients, etc.
- Push notification function
- Real-time sales function
- Content video function
By introducing a self-ordering system, you can create various effects such as labor cost reduction and new coronavirus infection prevention measures. Please consider using it.